Show me the money: PR salaries

So, how much can you expect to earn if you choose a career in PR? Here’s a round up of some recent PR salary surveys…

By Emily Morrison

---

All about the money

Salaries in PR will vary not only based on the ‘level’ of a job, but also on which industry you are doing PR in. Financial, healthcare and B-to-B technology PR are the highest paying sectors. Celebrity, make-up and fashion PR are the lowest paid. Why? Because everyone wants to do it! The less fashionable pharmaceuticals industry pays better because it’s less attractive to work in. Not everyone wants to promote erectile dysfunctional drugs!

Average agency salaries by job role

1. Account Assistant/Executive – £18,000—£20,000
2. Senior Account Executive – £25,000–30,000
3. Account Manager – £32,000
4. Account Director – £32,000–45,000
5. Board Director – £45,000–50,000
6. Managing Director – £60,000

Source: PR Week January 2007

Average In-House salaries by job role

1. Press Officer – £25,000
2. PR Manager – £35,000
3. PR Director – £70,000
4. Head/director of Comms – £65,000

Source: PR Week January 2007

---

This article is part of the unicornjobs.com guide to Working In PR & Communications. Click here to go to the guide index.

---